Sen. Elizabeth Warren (D-Mass.) has tapped Roger Lau to lead her 2020 presidential bid, according to her campaign, placing a veteran staffer with national campaign experience as well as deep knowledge of New Hampshire in the role of campaign manager.
Lau, who worked on election efforts for Hillary Clinton and John Kerry, has served as a steady and intense presence in Warren’s buildup to the campaign, often caught in live shots during events and traveling with Warren to early states, including Iowa. He served as campaign manager of her 2018 Senate reelection bid, and has extensive experience working with the Massachusetts congressional delegation.
“Roger and I have been together since my first days as a candidate for office, and it’s always been a fight from the heart,” Warren said in a statement. “It’s what binds us together. Roger believes in building a grassroots operation, and that’s exactly what we’ll do.”
Warren formally announced her presidential bid on Saturday with a robust rally in Lawrence, Mass. With a soft launch on Dec. 31, the Democrat had enjoyed a head start in the burgeoning 2020 field, and is building out grassroots events in key early presidential states. Warren is in the midst of a national tour that will bring her to the West Coast by next week.
Behind-the-scenes speculation had pegged Dan Geldon — a former law student of Warren’s at Harvard — to run the campaign but Geldon will instead serve as her campaign chief of staff, a role he once occupied for her Senate office.
Lau also worked stints as campaign manager for former Massachusetts Rep. Niki Tsongas’ 2007 campaign and worked in the Obama administration as the director of protocol for the Commerce Department in 2009. He served as Warren’s political director in 2011 and as her state director from 2013 to 2017.
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“Roger is a consummate campaign professional. He’s the kind of person you always want to have standing next to you in a crisis,” said Anne Caprara, former Priorities USA executive director who worked with Lau on Warren’s 2012 Senate campaign. “He’s about as well respected among campaign operatives as they come and the sort of boss that keeps young staffers inspired and energized. This is a great pick by Warren.”